• The brand, as a tangible expression of a top performing culture, comes to life when its elements – including the mission – are taken off the wall and put into daily action at all levels and through all individuals in the organization. This occurs, and is measured through, what David calls “ABI” – the Audit of Brand Integrity – are we living our brand? l In this book, Preventing BrandSlaughter, David Corbin outlines, in the form of a parable – the story of Reliant Hospital – how essential brand is to the foundational responsibility of any organization – attracting, engaging and keeping top performers.

  • Learn to create a positive work environment by accentuating the positive and illuminating the negative. Illuminate argues that we can’t create positive work environments without accepting the existence of the negative. Though “positive thinking” has its place in the work world, we can’t ignore the negative, whether it be in the form of challenges, problems, limitations, or other negative business realities. In order to foster healthy, functional business, we have to create a culture that allows for open expression and the sharing of ideas-especially when those ideas are negative in nature.
  • This high content, easy to read and implement book is best described by a big fan….. “Psyched On Service is loaded with brilliant, instantly useable ideas on how to deliver extraordinary customer service to everyone, every time.” Mark Victor Hanson Co-creator, #1 New York Times best selling series Chicken Soup for the Soul Co-Author, The One Minute Millionaire. To the individual professional, this book, in it's 14th printing, makes the case that through personal development and a rededication to the organization's success come the rewards of professional fulfillment and increased job security. Among its other value, this book teaches how to enlist the working professional in your vision of success. The Psyched On Service Mentality is about action. We've seen that when you engage your employees in the Psyched On Service Mentality, when you facilitate their working towards their own success and job security, when you implement a positive work culture that values everyone's opinion, you're going to see results. Read, re-read and most importantly use the exercises to actually take action, try them on for size, and cash them in. They don't work if you don't. Get excited about doing business, get psyched! The Psyched On Service Mentality begins with the business manager, leader, rapport leader yet its principles work for everybody. Get everyone involved!
  • FROM INTERNMENT TO FULFILLMENT is a book about a young girl living in beautiful Cambodia during the bloody reign of Pol Pot and his Khmer Rouge. Her rich experiences and riveting stories give you insight into her life’s lessons so you too overcome challenges. Neary Heng shares how she has successfully applied these lessons in her new homeland, The USofA.
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