Recent Media Coverage:
David M Corbin was recently featured in San Diego Connect TV, discussing his latest Best-Seller, “Preventing BrandSlaughter”
There are more than 30 million small businesses and 15 million home-based companies in the United States. Small business generated 64% of all new jobs in the last decade.
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Brands that are made of gold have unshakeable brand integrity.CREDIT: Getty Images Use This Formula If You Want Your Brand To Be An Asset Not A Liability Building an unshakeable brand foundation [...]
This is a branding book that covers a unique topic, the death of a brand. Using a fictional case study, Reliance Hospital, the book shows why businesses must remain proactive about every important aspect [...]
Be prepared to take a good, honest look in the mirror. Johnny Mercer and The Pied Pipers first recorded the song "Ac-Cent-Tchu-Ate the Positive" in 1944, and many stars have covered the tune--Bing Crosby, [...]
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